Why Wedding Photographers Are Switching to Showit for Their Website Design
For years, wedding photographers have built their digital homes on platforms like Squarespace, WordPress, or Wix—safe, familiar, and just good enough. But the tide is shifting. Fast.
In recent years, Showit has been quietly gaining ground, not just as a beautiful design tool, but as the go-to platform for photographers who are done settling. The question isn’t “What is Showit?” anymore. It’s “Why haven’t I switched yet?”
If you’re a wedding photographer who wants a website that feels as intentional and emotionally resonant as the moments you capture, keep reading. This is why creatives like you are making the move—and why it might be time for you to join them.
The Website Problem Most Wedding Photographers Have
Let’s get honest for a moment. Here’s how it usually goes:
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You sign up for Squarespace or Wix.
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You spend a few too many hours tweaking fonts and layouts.
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You settle for a decent design because, well, “it’ll do for now.”
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You realize your site isn’t ranking, converting, or really saying anything about your artistry.
The result? A generic, templated site that blends in. Which is the last thing you want when your work is built on individuality, emotion, and connection.
The truth is, your website isn’t just a gallery—it’s your first handshake, your brand voice, your booking engine. And it needs to work as beautifully as it looks.
Enter: Showit.
What Is Showit — and Why Are Creatives Obsessed?
At its core, Showit is a no-code, drag-and-drop website builder created specifically for creatives.
But that description barely scratches the surface.
What sets Showit apart isn’t just its flexibility—it’s the philosophy behind it: that your website should reflect you—your brand, your vibe, your creativity—without needing to hire a developer or sacrifice functionality.
With Showit, you design freely, like a collage in Canva or a layout in InDesign. Every pixel can be moved, adjusted, or redesigned—no CSS needed. Yet it’s paired with a WordPress backend, giving you the SEO powerhouse you need to blog and grow.
5 Reasons Wedding Photographers Are Choosing Showit (And Not Looking Back)
1. Creative Freedom Like Nothing Else
Most platforms (looking at you, Squarespace) offer “customization”—but only within the narrow walls of a rigid template. Want to move that image 5px to the left? Nope. Want two overlapping text boxes on top of a video background? Not gonna happen.
With Showit, everything is movable. You can layer, resize, overlap, animate, and create layouts that feel editorial, romantic, minimal—or whatever your brand embodies.
You can finally design a website that:
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Feels like your portfolio
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Reflects your photography style (moody? light and airy?)
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Doesn’t look like every other photographer’s site
Showit is truly blank canvas design—but without the code or the overwhelm.
2. It’s Built for Photographers (Not Just Businesses)
The Showit team understands creatives. Unlike platforms built for generic business templates, Showit was made with photographers, designers, and visual entrepreneurs in mind.
That’s why so many top wedding photographers—from luxury destination shooters to documentary-style storytellers—have migrated their sites to Showit.
It’s not just easy on the eyes. It’s functional for how you work:
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Embedding galleries is seamless
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Video integration is supported
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Client testimonials, pricing guides, and CTAs are beautifully placed
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No developer required to make it look high-end
And because it’s so easy to update, you’ll actually keep your site current. No more “update coming soon” messages sitting for months.
3. Showit + WordPress = SEO Magic
Let’s talk about something not-so-glamorous but wildly important: search engine visibility.
One of the big hesitations photographers have about Showit is, “But what about SEO?”
Here’s the good news: Showit actually uses WordPress for blogging, which is one of the most SEO-optimized platforms on the web.
That means:
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You get full control over slugs, meta titles, and descriptions
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You can use SEO plugins like Yoast or RankMath
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Blog posts rank beautifully with the right content strategy
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It plays nicely with Google
With the Showit + WordPress integration, your blog becomes a long-term visibility tool—not just a place to dump images.
And unlike other platforms that restrict your on-page SEO elements, Showit gives you full control over image alt text, H1 tags, and page structure—without coding.
4. It Actually Converts
A beautiful site is one thing. A site that gets you booked out for next season? That’s what we’re really after.
Showit sites are not just pretty—they’re designed to convert visitors into inquiries and inquiries into bookings.
Because you can fully control:
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How your pricing guide is displayed
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Where your inquiry form appears
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How clients navigate your galleries
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What testimonials or awards you showcase
...you’re crafting a journey, not just a scroll.
Pair that with a strategic, editorial-style template (like Fjōr Avenue’s Love Love Template), and you’re not just attracting ideal clients—you’re guiding them toward taking action.
5. You Own It. You Control It. You Can Grow with It.
One of the most overlooked benefits of Showit is ownership. Unlike some drag-and-drop platforms that lock you into a theme or layout, Showit gives you complete control—and the freedom to scale.
Whether you’re:
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Launching a print shop
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Starting a podcast
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Teaching other photographers
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Adding multiple service pages
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Growing an email list
...Showit supports that evolution.
You’re not just building a portfolio site. You’re creating a branded platform that grows with your business.
Showit vs Squarespace vs WordPress vs Wix: A Quick Breakdown
| Platform | Creative Freedom | Ease of Use | Blogging Power | Best For |
|---|---|---|---|---|
| Showit | ★★★★★ | ★★★★☆ | ★★★★★ | Creatives, photographers, brands |
| Squarespace | ★★☆☆☆ | ★★★★☆ | ★★☆☆☆ | Beginners, simple portfolios |
| WordPress | ★★★☆☆ | ★★☆☆☆ | ★★★★★ | Tech-savvy bloggers, developers |
| Wix | ★★☆☆☆ | ★★★☆☆ | ★★☆☆☆ | Small business owners |
The bottom line? Showit gives you the best of both visual design and blogging strategy.
It’s no surprise that more wedding photographers are leaving rigid templates and moving toward a platform where their creativity actually fits.
What the Migration Actually Looks Like
Wondering how hard it is to switch?
If you’re moving from Squarespace, Wix, or WordPress, here’s what the transition looks like:
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Choose a Showit template that fits your brand (like this one from Fjōr Avenue)
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Sign up for a Showit subscription (you’ll need a Basic Blog or Advanced Blog plan)
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Customize your site using drag-and-drop editing and tutorial videos
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Add your images, copy, galleries, and blog posts
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Connect your domain, launch your site, and start sharing
If you already have a WordPress blog, Showit can migrate your existing posts to your new site. No starting from scratch required.
Most users say the setup takes a few days to a week—and feels way more fun than frustrating.
Real Talk: Should You Switch?
If you’re here, you’re probably feeling the tug. Maybe you’re frustrated with how clunky your current site feels. Or tired of emailing support every time you want to shift a text box or update a header.
Here’s your permission slip:
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You don’t have to settle for a generic website
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You can have a site that feels like you
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You deserve a brand presence that reflects the care you put into your work
Switching to Showit isn’t just about aesthetics—it’s about aligning your website with your creative vision and business goals.
And when you start seeing better traffic, easier updates, and more inquiries from ideal clients? You’ll wonder why you didn’t do it sooner.
Ready to Build Your Dream Website?
If you’re a wedding photographer searching for that blend of beauty and function, start with a template built just for you.
The Love Love Template by Fjōr Avenue was designed to give you a soft, editorial, romantic vibe—complete with galleries, pricing page, mobile optimization, and full blog integration.
No coding. No stress. Just you, your brand, and a website that finally feels right.
Because great photography deserves a great first impression—and your website is where it all begins.
